The same student can generate revenue for decades or leave in the third semester.

The institution invests to attract students, educates them over four or five years and loses them just when they start earning enough to keep studying. In between, dropout announces itself through signals no one can read in time. We work on the three points where the relationship breaks, using the data the institution already has.

Education

Key challenges and how we solve them

  1. Acquisition costLead scoring and segmentation to prioritize those most likely to enroll.
  2. Student journey personalizationUse academic, behavioral and relationship data to tailor communications, offers and next steps to each student.
  3. Dropout ratePredictive models that detect risk signals before students leave.
  4. Student engagementLearning analytics, recommendations and personalized interventions.
  5. Delinquency and revenue lossRisk models and collection journeys adapted to each student's profile.
  6. Student LTVExtend the relationship after graduation with personalized offers for graduate programs, extension courses and continuing education.

How can we help?

See the solutions that combine AI, data and strategy to reduce dropout, extend the relationship with students and create new revenue opportunities.

  • Personalized recommendationUse behavior, consumption and events to recommend the most relevant next content, course or experience for each student.
  • Continuous learningKeep students connected to the institution after graduation, with personalized content that follows their professional growth and creates new learning and revenue opportunities.
  • Personalized AI tutoringAdapt explanations, questions and exercises to each student's pace, using the Socratic method and continuous reinforcement to build understanding and autonomy.
  • Smart delinquency managementAutomate contact with students and personalize negotiations with AI to reduce late payments and recover revenue.
  • Multi-format content diversificationExpand the reach and return of your content with AI, turning videos into articles, articles into podcasts and other formats for different channels and audiences.
  • Smart student supportOffer 24/7 support with conversational AI to answer questions and guide students throughout their journey.
Case studies

Return on
investment, in practice.

See all case studies
Education

The continuing education platform that changed how personalized learning is delivered

CloudOps
AppDev
2025
Challenge

The way professionals learn throughout their careers is changing. Undergraduate, graduate, master's and doctoral programs remain relevant, but they no longer account for all demand for professional development. People increasingly seek shorter, practical continuing education experiences connected to their day-to-day work.

PUCPR
PUCPR
Education

The reading fluency assessment platform that turned evaluation into teaching action

CloudOps
AppDev
Data Analytics
Artificial Intelligence
2025
Challenge

Assessing one child's reading requires close attention. Doing so for thousands in a timely way changes the problem entirely. We created a solution that turns voice into learning data, automating part of the assessment to increase scale while retaining an educational view of each student.

FTD Educação
FTD Educação
Education

The reading fluency assessment that brought evidence of learning to public school systems nationwide

CloudOps
AppDev
Data Analytics
Artificial Intelligence
2025
Challenge

Saber Educação is the K–12 education division of Grupo Cogna Educação, a publicly traded company on Brazil's B3 exchange (ticker COGN3). It has served the Brazilian education market for decades as a leading provider of educational content and teaching systems.

Saber
Saber
Education

The cloud infrastructure that connected innovation to legacy systems without disrupting operations

CloudOps
AppDev
2025
Challenge

Grupo Marista is a large independent education network with 96 locations across 21 Brazilian states and the Federal District. It operates private and social schools that serve thousands of students free of charge.

Grupo Marista
Grupo Marista
Education

The reading fluency assessment platform that brought objective evaluation to state public schools

CloudOps
AppDev
Artificial Intelligence
2025
Challenge

The Government of Paraná manages education for hundreds of state public schools serving millions of K–12 students. It faces the ongoing challenge of ensuring quality learning at scale.

Governo do Paraná
Governo do Paraná

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